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More
and more seniors are getting
"on-line" and funeral homes
need to develop an effective strategy to
fill their needs and desires...preplanning
is one of them.
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In
1997, some 19 million Americans were
using the internet. The number
tripled in the next year and then
soared passed 100 million in 1999.
( The
number of seniors on the web is
expected to triple from 1999 to
2004. (
International Data Corp. 2000) |
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By
2004, more than 34 Million
seniors are expected to be on-line.
(25% of all internet users.)
( International
Data Corp. 2000) |
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In
1998, the U.S. Postal Service
delivered 101 Billion pieces
of paper mail...the estimated number
of e-mail messages transmitted,
range as high as 4 Trillion
in 1998.
(
U.S. Internet Council, April 2000)
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Age
55+ is the fastest growing user segment. (Forethought
Fact Sheet, 2000) |
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70%
of seniors with computers surf the
net. (Seniornet/Charles
Scwab, Oct. 1998) |
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One
in three seniors says he or she is
very confident in the ability to use
the Internet for personal financial
purposes such as paying bills,
investing and financial planning. (AARP,
2000) |
Do not overlook
the growing opportunity to be of service
to all families in your area who want to
get preneed information from the
internet. If you become a member of the
Preneed Funeral Provider Network (PFPN), the combination of our special
website and advertising system will have
more families prearranging with your
firm. There is no cost to be listed on
our website, so
REQUEST
INFORMATION NOW
on how to
become a member. |